The founder established Sen Co ( Machinery ) Sdn. Bhd. in 1993 after gaining experience in the industry from 1974 to 1992. He started off in 1974 at Singapore. In 1978, he came back to Johor Bahru to manage a labelling and printing company. From year 1979 to 1992, he had involved in the repairing of label printing machine, maintenance of label printing machine, selling various kind of label printing machine and provide consultation to companies in Johor Bahru, Kuala Lumpur, Singapore, Hong Kong, Indonesia and Philippine.
In 1993 he communicated with a Japan partner to deal with used label printing machines and imported versatile used label printing machine to benefit his customers. Among the famous machines includes SHIKI, Onda, FSK, HIKARI, SANKI, SANJO and Iwasaki. Some of the new brand machines are Haotian, Seeki, Senj and m-tech.