RKss Enterprise
Asean/Malaysia
 categorylink |
|
introduce
Executive summary
Rkss enterprise was incorporated to be the producer and supplier of processed food focusing in muslim product of verities frozen food stock with the concept easy and immediate for the domestic and international market.
Objective
Sales of rm30,000 in the second-half of fiscal year 2006, rm180,000 in fiscal year 2007 and rm360,000 in fiscal year 2008
To launch a full scale sme factory in fiscal year 2008
30% gross profit margin by end of fiscal year 2008
Key success
Products that can be made available everywhere from the small retail shop to as huge as hypermarket.
Start with one local-in-nature product to the future national-in-nature products.
Muslim products that second to none within its own category.
Corporate mission
Customer - satisfied with the product, safe, easy, immediate, delicious & favorite, that can be satisfactorily and confidently cooked themselves immediately.
Corporate - satisfied with the product produced, as additional verities of muslim food to domestic and international market
Competitor - satisfied with the addition verities of muslim food in the market that will enhance the growth of muslim food market
Employee - satisfied for being able to grow with the company
Target market
Rkss enterprise will give a focus on 3 market segment: -
Retailers to hypermarket for sales of frozen muslim products
School canteens for sales of cooked muslim products to students,
Food stall and restaurant for sales of cooked muslim products to public.
|
sell
2021-01-24
|
|
